Skip to main content
Content Types

KPI Dashboard

A KPI dashboard on digital signage displays real-time key performance indicators and business metrics on screens visible to teams.

Also known as: Data Dashboard, Metrics Display

What Is a KPI Dashboard?

A KPI (Key Performance Indicator) dashboard is a digital signage display that shows real-time business metrics and data visualizations. Mounted in offices, warehouses, call centers, or common areas, these dashboards keep teams informed and motivated by making performance data visible.

Common Metrics Displayed

  • Sales — revenue, deals closed, pipeline value, conversion rates
  • Support — tickets open, average response time, customer satisfaction scores
  • Operations — production output, inventory levels, shipping status
  • Marketing — website traffic, social media engagement, campaign performance
  • Engineering — build status, deployment frequency, uptime

Data Sources

KPI dashboards pull data from the tools your team already uses:

  • Business intelligence tools (Looker, Tableau, Power BI)
  • Web pages and live URLs
  • Custom API integrations
  • Spreadsheets (Google Sheets)
  • Project management tools

Best Practices

  • Limit the number of metrics — 4–6 KPIs per screen keeps focus
  • Use clear visualizations — large numbers, trend arrows, and color coding work best at a distance
  • Update frequently — real-time or near-real-time data drives the most engagement
  • Rotate dashboards — use content rotation to cycle through different metric views

Related Terms

API Integration

Technical

API integration connects your digital signage software with external data sources and services, enabling dynamic, real-time content on your screens.

Digital Signage

Core Concepts

Digital signage is the use of electronic displays to show content such as images, videos, menus, and information in public or commercial spaces.

Corporate Lobby Display

Use Cases

A corporate lobby display is digital signage in office reception areas that shows welcome messages, company news, KPIs, and visitor information.

Learn More

Integrations All Glossary Terms
Start today

€5/screen/month. Start with one screen.

Simple digital signage with no annual contract. Build your first playlist when it suits you; help is available if you need it.

View Pricing

€5/screen/month · Cancel anytime

How it works

1

Create Account

Create an account with your email address.

2

Install Player

Install the player on a supported device, then pair it with your account.

3

Display Content

Upload content, choose a template or build a playlist, then publish it to your screens.