Skip to main content
Core Concepts

Playlist

A playlist in digital signage is an ordered sequence of content items — images, videos, web pages, or apps — that play on a screen in rotation.

What Is a Playlist?

In digital signage, a playlist is an ordered collection of content items that cycle through on a display. Think of it like a slideshow: each item plays for a set duration, and when the list ends it loops back to the beginning.

What Can Go in a Playlist?

Playlists can contain a mix of content types:

  • Images — photos, graphics, promotional banners
  • Videos — product demos, brand videos, informational clips
  • Web pages — live dashboards, social feeds, news tickers
  • App widgets — weather, clock, calendar, KPI dashboards

Playlist vs Schedule

A playlist defines what content plays and in what order. A schedule defines when a playlist plays — for example, a breakfast menu playlist from 7–11 AM and a lunch menu playlist from 11 AM–3 PM.

Best Practices

  • Keep it focused — 5–10 items per playlist works well; too many items and viewers lose interest.
  • Set appropriate durations — images typically need 8–15 seconds, while videos play for their full length.
  • Mix content types — alternate between static images and dynamic widgets to hold attention.
  • Use content rotation to keep things fresh without manually rebuilding playlists.

Related Terms

Content Rotation

Features

Content rotation automatically cycles through different pieces of content on a digital signage screen, keeping the display fresh and engaging.

Content Scheduling

Core Concepts

Content scheduling lets you define when specific content or playlists appear on your digital signage screens, automating time-based display changes.

Content Management System

Core Concepts

A content management system (CMS) for digital signage is software that lets you create, organize, schedule, and publish content to your screens remotely.

Learn More

Scheduling Features All Glossary Terms
Start today

€5/screen/month. Start with one screen.

Simple digital signage with no annual contract. Build your first playlist when it suits you; help is available if you need it.

View Pricing

€5/screen/month · Cancel anytime

How it works

1

Create Account

Create an account with your email address.

2

Install Player

Install the player on a supported device, then pair it with your account.

3

Display Content

Upload content, choose a template or build a playlist, then publish it to your screens.